Links to external resources for marketing and strategy

There is a lot written about marketing and strategy, and a great deal of information is available on the web. These links represent some additional sources of information that I have found to be useful in one way or another.

• Links are organized by tag.
• Please let me know about any broken links.
• If you would like to suggest additional links, please note them in the comments field, or contact me directly.

• Harvard Business Review: Working Knowledge http://hbswk.hbs.edu/ - The Harvard Business Review publishes a lot of very well-thought out materials. Some of it is available in blog-like forms from the Working Knowledge site. There are articles on marketing, strategy, and a wide range of business topics.

• The Art of Flows http://www.lulu.com/product/item/the-art-of-flows/11052063 - A practical guide to the creation, maintenance and deployment of design flows for the software and electronics industries, written in collaboration with the creator of the software.

• Wikipedia on Branding http://en.wikipedia.org/wiki/Brand
• Landor http://www.landor.com/ - A leading branding consultancy.
• Pentagram http://www.pentagram.com/en/ - A leading consultancy in branding, communications, typography and design.
• JetBlue: Customer Promise http://www.jetblue.com/about/ourcompany/promise/index.html - A great example of a Customer Bill of Rights. It captures both objective and subjective aspects of the customer experience that JetBlue aims to deliver.
• Harvard Business Review: Working Knowledge http://hbswk.hbs.edu/ - The Harvard Business Review publishes a lot of very well-thought out materials. Some of it is available in blog-like forms from the Working Knowledge site. There are articles on marketing, strategy, and a wide range of business topics.
• Interlink Partners http://www.interlink-partners.com/ - Interlink Partners is a boutique consultancy with a track record of results in semiconductors and software. Their focus is on a high-intensity examination of business issues and opportunities resulting in rapid results. The partners bring deep experience in marketing, operations, venture funding, and international business.

• Indeed - Career Site http://www.indeed.com/ - A really easy-to-use site with a wide range of jobs and great search and filtering tools.
• Harvard Business Review: Working Knowledge http://hbswk.hbs.edu/ - The Harvard Business Review publishes a lot of very well-thought out materials. Some of it is available in blog-like forms from the Working Knowledge site. There are articles on marketing, strategy, and a wide range of business topics.
• Interlink Partners http://www.interlink-partners.com/ - Interlink Partners is a boutique consultancy with a track record of results in semiconductors and software. Their focus is on a high-intensity examination of business issues and opportunities resulting in rapid results. The partners bring deep experience in marketing, operations, venture funding, and international business.
• The Art of Flows http://www.lulu.com/product/item/the-art-of-flows/11052063 - A practical guide to the creation, maintenance and deployment of design flows for the software and electronics industries, written in collaboration with the creator of the software.

• Indeed - Career Site http://www.indeed.com/ - A really easy-to-use site with a wide range of jobs and great search and filtering tools.
• Seek - job site in New Zealand http://www.seek.co.nz - An excellent example of a job search site for the New Zealand and Australian markets. Good searches, easy to set up profiles, and able to send either text or HTML e-mails.

• Nancy Wolfberg http://www.wolfbergandassociates.com/ - Nancy is an Executive Pathfinder and inspired consultant with wide experience in globalization and change management.
• Interlink Partners http://www.interlink-partners.com/ - Interlink Partners is a boutique consultancy with a track record of results in semiconductors and software. Their focus is on a high-intensity examination of business issues and opportunities resulting in rapid results. The partners bring deep experience in marketing, operations, venture funding, and international business.
• The Art of Flows http://www.lulu.com/product/item/the-art-of-flows/11052063 - A practical guide to the creation, maintenance and deployment of design flows for the software and electronics industries, written in collaboration with the creator of the software.

• Pentagram http://www.pentagram.com/en/ - A leading consultancy in branding, communications, typography and design.
• Thirst http://www.3st.com/ - Design and typography on the bleeding edge.
• Electronic CAD Frameworks http://astore.amazon.com/stratandmarke-20/detail/0792392523/102-0294627-3416907 - My first book - I was a co-author with Professor Richard Newton and a couple of his students. The book is based on an article originally published in the IEEE Journal, expanded to book length. It's a bit dated now, but the same core issues are still important in the design of scalable software systems for computer-aided design.
• Interlink Partners http://www.interlink-partners.com/ - Interlink Partners is a boutique consultancy with a track record of results in semiconductors and software. Their focus is on a high-intensity examination of business issues and opportunities resulting in rapid results. The partners bring deep experience in marketing, operations, venture funding, and international business.
• The Art of Flows http://www.lulu.com/product/item/the-art-of-flows/11052063 - A practical guide to the creation, maintenance and deployment of design flows for the software and electronics industries, written in collaboration with the creator of the software.

• JetBlue: Customer Promise http://www.jetblue.com/about/ourcompany/promise/index.html - A great example of a Customer Bill of Rights. It captures both objective and subjective aspects of the customer experience that JetBlue aims to deliver.
• Interlink Partners http://www.interlink-partners.com/ - Interlink Partners is a boutique consultancy with a track record of results in semiconductors and software. Their focus is on a high-intensity examination of business issues and opportunities resulting in rapid results. The partners bring deep experience in marketing, operations, venture funding, and international business.

• Interlink Partners http://www.interlink-partners.com/ - Interlink Partners is a boutique consultancy with a track record of results in semiconductors and software. Their focus is on a high-intensity examination of business issues and opportunities resulting in rapid results. The partners bring deep experience in marketing, operations, venture funding, and international business.

• O'Reilly on Web 2.0 http://www.oreillynet.com/pub/a/oreilly/tim/news/2005/09/30/what-is-web-20.html - A really well-written article of some length on the changes brought about by Web 2.0 - this looks at companies and technologies, the "wisdom of crowds", and some of the other factors like Open Source that have a strong influence on the growth of Web 2.0.
• Interlink Partners http://www.interlink-partners.com/ - Interlink Partners is a boutique consultancy with a track record of results in semiconductors and software. Their focus is on a high-intensity examination of business issues and opportunities resulting in rapid results. The partners bring deep experience in marketing, operations, venture funding, and international business.

• Interlink Partners http://www.interlink-partners.com/ - Interlink Partners is a boutique consultancy with a track record of results in semiconductors and software. Their focus is on a high-intensity examination of business issues and opportunities resulting in rapid results. The partners bring deep experience in marketing, operations, venture funding, and international business.

• American Marketing Association http://www.marketingpower.com - The official site of the American Marketing Association. A wide range of resources for members and non-members alike.
• Writing for marketers http://www.monash.edu.au/lls/llonline/writing/business-economics/marketing/2.xml - ...from Monash University.
• Indeed - Career Site http://www.indeed.com/ - A really easy-to-use site with a wide range of jobs and great search and filtering tools.
• JetBlue: Customer Promise http://www.jetblue.com/about/ourcompany/promise/index.html - A great example of a Customer Bill of Rights. It captures both objective and subjective aspects of the customer experience that JetBlue aims to deliver.
• Harvard Business Review: Working Knowledge http://hbswk.hbs.edu/ - The Harvard Business Review publishes a lot of very well-thought out materials. Some of it is available in blog-like forms from the Working Knowledge site. There are articles on marketing, strategy, and a wide range of business topics.
• Marketing with Integrity http://www.squidoo.com/marketingwithintegrity - Squidoo provides a platform for the discussion of a wide range of issues. This topic focuses on the relationship between business and ethics from a pragmatic perspective
• Interlink Partners http://www.interlink-partners.com/ - Interlink Partners is a boutique consultancy with a track record of results in semiconductors and software. Their focus is on a high-intensity examination of business issues and opportunities resulting in rapid results. The partners bring deep experience in marketing, operations, venture funding, and international business.

• Writing for marketers http://www.monash.edu.au/lls/llonline/writing/business-economics/marketing/2.xml - ...from Monash University.
• Marketing with Integrity http://www.squidoo.com/marketingwithintegrity - Squidoo provides a platform for the discussion of a wide range of issues. This topic focuses on the relationship between business and ethics from a pragmatic perspective
• Interlink Partners http://www.interlink-partners.com/ - Interlink Partners is a boutique consultancy with a track record of results in semiconductors and software. Their focus is on a high-intensity examination of business issues and opportunities resulting in rapid results. The partners bring deep experience in marketing, operations, venture funding, and international business.

• Marketing with Integrity http://www.squidoo.com/marketingwithintegrity - Squidoo provides a platform for the discussion of a wide range of issues. This topic focuses on the relationship between business and ethics from a pragmatic perspective
• Interlink Partners http://www.interlink-partners.com/ - Interlink Partners is a boutique consultancy with a track record of results in semiconductors and software. Their focus is on a high-intensity examination of business issues and opportunities resulting in rapid results. The partners bring deep experience in marketing, operations, venture funding, and international business.
• The Art of Flows http://www.lulu.com/product/item/the-art-of-flows/11052063 - A practical guide to the creation, maintenance and deployment of design flows for the software and electronics industries, written in collaboration with the creator of the software.

• Wikipedia on Marketing Strategy http://en.wikipedia.org/wiki/Marketing_strategy
• Indeed - Career Site http://www.indeed.com/ - A really easy-to-use site with a wide range of jobs and great search and filtering tools.
• Harvard Business Review: Working Knowledge http://hbswk.hbs.edu/ - The Harvard Business Review publishes a lot of very well-thought out materials. Some of it is available in blog-like forms from the Working Knowledge site. There are articles on marketing, strategy, and a wide range of business topics.
• Marketing with Integrity http://www.squidoo.com/marketingwithintegrity - Squidoo provides a platform for the discussion of a wide range of issues. This topic focuses on the relationship between business and ethics from a pragmatic perspective
• Interlink Partners http://www.interlink-partners.com/ - Interlink Partners is a boutique consultancy with a track record of results in semiconductors and software. Their focus is on a high-intensity examination of business issues and opportunities resulting in rapid results. The partners bring deep experience in marketing, operations, venture funding, and international business.

• O'Reilly on Web 2.0 http://www.oreillynet.com/pub/a/oreilly/tim/news/2005/09/30/what-is-web-20.html - A really well-written article of some length on the changes brought about by Web 2.0 - this looks at companies and technologies, the "wisdom of crowds", and some of the other factors like Open Source that have a strong influence on the growth of Web 2.0.
• Electronic CAD Frameworks http://astore.amazon.com/stratandmarke-20/detail/0792392523/102-0294627-3416907 - My first book - I was a co-author with Professor Richard Newton and a couple of his students. The book is based on an article originally published in the IEEE Journal, expanded to book length. It's a bit dated now, but the same core issues are still important in the design of scalable software systems for computer-aided design.
• Interlink Partners http://www.interlink-partners.com/ - Interlink Partners is a boutique consultancy with a track record of results in semiconductors and software. Their focus is on a high-intensity examination of business issues and opportunities resulting in rapid results. The partners bring deep experience in marketing, operations, venture funding, and international business.
• The Art of Flows http://www.lulu.com/product/item/the-art-of-flows/11052063 - A practical guide to the creation, maintenance and deployment of design flows for the software and electronics industries, written in collaboration with the creator of the software.

• Thirst http://www.3st.com/ - Design and typography on the bleeding edge.

• O'Reilly on Web 2.0 http://www.oreillynet.com/pub/a/oreilly/tim/news/2005/09/30/what-is-web-20.html - A really well-written article of some length on the changes brought about by Web 2.0 - this looks at companies and technologies, the "wisdom of crowds", and some of the other factors like Open Source that have a strong influence on the growth of Web 2.0.

• Writing for marketers http://www.monash.edu.au/lls/llonline/writing/business-economics/marketing/2.xml - ...from Monash University.
• Electronic CAD Frameworks http://astore.amazon.com/stratandmarke-20/detail/0792392523/102-0294627-3416907 - My first book - I was a co-author with Professor Richard Newton and a couple of his students. The book is based on an article originally published in the IEEE Journal, expanded to book length. It's a bit dated now, but the same core issues are still important in the design of scalable software systems for computer-aided design.